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Mobile Advertising: Stats & Facts

Mar 24, 2016
By: Marissa Camilli

We’ve compiled a compelling list of Stats & Facts that might surprise you.

Time spent on mobile is dominating our technology landscape. It is no secret that growth rates of app and mobile device usage in recent years have been astronomical, with further increases on the horizon. Within the next three to five years, mobile advertising will account for nearly three quarters of digital ad spend and is slated to surpass $1B in 2016.

Mobile Device Usage

mobile-device-usage

Growth of Mobile App Usage

growth-of-mobile-app-usage

Apps and app delivery software are the platform by which we personalize our smartphone experience.
Mobile Ad Spend

mobile-ad-spend
Mobile ad spend is quickly outpacing other methods, as ad dollars continue to “follow the eyeballs.”

Click here for the full stats and facts infographic.

Marissa Camilli
By Marissa Camilli
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