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Creative Showcase: Nerf Elite 2.0 Eaglepoint
Hasbro is a global play and entertainment company committed to delivering immersive brand experiences for global audiences through consumer products. Known worldwide for its toys and games, entertainment, and gaming; Hasbro wanted to drive awareness around Nerf Elite 2.0 Eaglepoint across Belgium and the Netherlands. By partnering with the Digital Turbine team, audiences were able…
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Measuring the Attention of In-Game Ads with Lumen
It’s no secret that mobile apps and games have become one of the best channels for advertisers of all stripes to reach their target audiences. What happens when the eyeballs are on the ad, though? That’s where attention comes in. Digital Turbine partnered with Lumen Research to examine ad effectiveness. Check the results below! First,…