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4 Must Know Trends To Get Your Shopping App on Phones in Q4
Key Takeaways Q4 is the best time to get your shopping app on the phones of your buyers Installs of shopping apps soar during Q4 before falling sharply in Q1 Shopping apps are also installed in droves on newly bought devices – which also spike in Q4 Key buyers prefer Direct-to-Device preloads for finding their…
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The 4 App Categories That Are Winning The New Device “App”-Alanche
Key Takeaways: New Device Owners Install 3x More Apps that those who have had a phone for longer than a year While all app categories get a lift, certain categories do better than others – such as Education, News, Social, and Messaging App publishers in these categories really should be on the lookout for UA…
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The New Device “App”-alanche: New Life, New Phone – Your App!
Key Takeaways: Major life changes are a predictor of New Device Purchases – which lead to 3x more app installs All life changes dramatically increase the likelihood of a new phone purchase – with marriage, job changes, and moving leading the way. App categories that can be associated with these life events should be in-tune…