Tag: SingleTap DSP

  • A New Kind of DSP: Can Your DSP Do That? Part 1 of 3

    A New Kind of DSP: Can Your DSP Do That? Part 1 of 3

    What makes the DSP you use different? Today, the key differentiators aren’t transparent. Basically they are hidden behind a black box – sketchy algorithms and sketchier pricing. With all DSPs buying from the same sources, what you get likely isn’t all the different. Many advertisers consider their DSP a means to an end – not…