Mobile Marketing

Brazil: The App Economy is About to Explode
Females Found to be More Smartphone Savvy than Males
Gen Z – Will the Smartphone Generation Change the Way We Work
Are You Losing 21 Percent of Your Ad Budget to Fraud?
Can a Smartphone App Really Help Improve Our Mental Health?
Too Cool for School – Education Apps
Global Consumer Spending on Apps Tops $101 Billion in 2018
Can You Bank on the Google Play Store’s Security?
App Downloads During the Holidays: Winners and Losers

Engineering Blog

Tear Down These Walled Gardens
Creative Showcase: Johnson & Johnson
Under The Microscope: Mobile Gaming in South Africa
Mobile’s Evolving Gaming Experience
Under The Microscope: Mobile Gaming in Brazil
3 Reasons Why We’re Psyched About AppsFlyer’s Performance Index
Gaming Publishers & Preloads: Next Level of Discovery
Martech Podcast Part 2: Gearing Up For 5G
Martech Podcast Part 1: The Direct to Device Advantage
The 4 App Categories That Are Winning The New Device “App”-Alanche
You’d Be Nuts to Not Market Your App In Brazil
Why Going “On-Device” with Pre-Loads is Big News in Brazil
Reader’s Choice
One platform. Full focus.
The Mobile Ecosystem Is Changing. So Are We.

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