Mobile Marketing

Apple Brand Loyalty Declines in Favor of Android Devices
Back to School with a Smartphone
Back to School – It’s Like the Holidays Come Early
Top Game Developer Enjoys 7x Lift in Conversion Rates with SingleTap™ Installs
App Distribution: Alternative Routes to Market for Android Developers
Digital Turbine’s Secret Sauce: Reaching New Users at Scale
Mexico: An Economy of Scale Beyond the BRICS
Smart Travel Apps for a Mobile Generation
SingleTap™ Installs – Breaking Down the Barriers to App Engagement

Engineering Blog (archive)

Hit All The Best Advertising Channels Through Mobile Ads
Mobile Takes Over Back to School Shopping
Native Advertising – A Brief History & How it Found a New Home on Mobile
Case Study: Successful App Genres in India
A Regional Perspective on the Global Mobile Market
5 Steps to a Successful App Strategy for Latin America
Opportunity in the Brazilian Mobile Market
Successful App Categories in Latin America
The Personalization Potential of Mobile Marketing
How to Create a Killer Mobile Game
The Impact of Mobile Games on the Gaming Industry
Ad Placement: The Key to User Engagement & Conversion
Reader’s Choice
AppsFlyer Performance Index (2026 Edition) recognizes DT’s gains in Android gaming and top-five non-gaming performance
DT at Advertising Week New York 2026: Planning around moments puts mobile in focus

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