Mobile Marketing

Great Apps Come In Small Packages
App Usage through the Ages – Targeting Older, More Lucrative Users
The Smartphone: The Millennial in Your Pocket
Why Daily Active Users (DAU) Is So Important For App Developers
Battle of the Sexes: App Use Differences Between Men and Women
App Developers: Are You Using All of the Best Advertising Channels Available to You?
Hit All The Best Advertising Channels Through Mobile Ads
Mobile Takes Over Back to School Shopping
Native Advertising – A Brief History & How it Found a New Home on Mobile

Engineering Blog (archive)

Native Advertising in Emerging Markets: APAC
Consumer Mobile Retail Trends 2017
3 Questions to Ask to Determine if Your Company Needs a Mobile App
The Unified Theory of Marketing
Deep Dive: App Store Optimization
INFOGRAPHIC: Eight Strategies for App Creation and Marketing
Mobile in Emerging Markets 2017: APAC
The Rise Of Mobile: How Mobile Apps Have Changed Our Lives
Agencies and The Myth of Mobile First
Going Deep: 7 Advantages of Native App Advertising
Mobile Marketing on the Samsung Galaxy S8 and S8 Plus
5 Steps to Choosing the Best Way to Monetize Your App
Reader’s Choice
AppsFlyer Performance Index (2026 Edition) recognizes DT’s gains in Android gaming and top-five non-gaming performance
DT at Advertising Week New York 2026: Planning around moments puts mobile in focus

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