Mobile Marketing

Apple Brand Loyalty Declines in Favor of Android Devices
Back to School with a Smartphone
Back to School – It’s Like the Holidays Come Early
Top Game Developer Enjoys 7x Lift in Conversion Rates with SingleTap™ Installs
App Distribution: Alternative Routes to Market for Android Developers
Digital Turbine’s Secret Sauce: Reaching New Users at Scale
Mexico: An Economy of Scale Beyond the BRICS
Smart Travel Apps for a Mobile Generation
SingleTap™ Installs – Breaking Down the Barriers to App Engagement

Engineering Blog (archive)

Christmas in July: Rethink Your Mobile Strategy for the Holiday Season
Christmas in July: Prime Time to Drive Holiday Sales
Smart Strategies for Back-to-School Mobile Campaigns
How Mobile Ads Can Grow Loyalty, Drive Referrals, and Retain Customers
How to Get Parents’ Attention This Summer
How to Get BRAG-ing Rights
BRAG Love Letters: Social Media
BRAG Love Letters: Travel
BRAG Love Letters: Shopping
BRAG Love Letters: Streaming Music
BRAG Love Letters: Streaming Video
The Defensive Playbook for Advertisers
Reader’s Choice
AppsFlyer Performance Index (2026 Edition) recognizes DT’s gains in Android gaming and top-five non-gaming performance
DT at Advertising Week New York 2026: Planning around moments puts mobile in focus

Newsletter sign-up

Mobile expertise straight to your inbox