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User Acquisition
Creative Showcase: Bear Brand
June 24, 2021
|
Anatomy of App Discovery Part 4: Rethinking Your App Discovery Investment
June 14, 2021
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The Power of The Preload
May 24, 2021
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Anatomy of App Discovery Part 3: All App Categories "Days to 25" Metric, Ranked
May 18, 2021
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Anatomy of App Discovery Part 2: The Days to 25 Metric and “Fast Discovered” Apps
April 30, 2021
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Anatomy of App Discovery Part 1: The Evolution of “Lean-Back” Discovery
April 15, 2021
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Now is the Time to Leverage Web Traffic for App UA
April 13, 2021
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Success Story: 1945 Air Force & User Acquisition
March 18, 2021
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Here’s why Virtual Currency Sales should be a core part of your Offer Wall Strategy
February 9, 2021
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Previous
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Engineering Blog (archive)
FEATURED POST
Engineering Blog (archive)
Building the DT Semantic Layer: Creating a Single Source of Truth with Agent-Driven Data Modeling
August 13, 2026
Winston Sih
Kiko Untalan
Janneke van Swetselaar
Eric Wang
Helen Chen
Sea Yen Ong
Krystian Kurek
VJ Davey
Kyrylo Yershov
Sarit Banerjee
Dan Ferrante
Michael Akkerman
Joy Ho
Ron Elias
Julia Stachowiak
Gabriel Gurvich
Shachar Avuka
Bill Stone
Shilpa Sadana
David Vicente
Hubert Kosacki
Shay Fux
Aviad Natovich
Andriy Shamray
Mykhailo Guk
Vivian Wang
Andrey Michailov
Jason Gall
Yuval Eckstein
Regev Ratzon
Mor Ben-Rachel
Sapir Schlesinger
Haim Sabag
Amir Loewenthal
Tomer Moinian
Wojciech Rosa
Topaz Englander
Valerie Phang
Tomer Shtayman
Silvio Abruzzo
Sagi Antebi
Ravi Pimplaskar
Saar Bergerbest
Noy Miran
Ori Bracha
Orgest Xhelili
Mimi Torrington
Mike Ng
Matt Tubergen
Melisa Matlum
Matan Stern
Marissa Camilli
Karen Corn
Maria Ershova
Jonathan Harrop
Jon Hudson
Irit Schwartz
Jean Ortiz-Luis
Haim Steinberg
Eden Gluska
Dmitry Kuzminsky
Danylo Denyshchenko
Dani Shemesh
Daniel Krupitsky
Daniel Hen
Daniel Gal
Carolyn Hom
Ben Holmes
Adva Pivnic
Abigail BenMeir
Arda Guner
Can Celik
Ayesha Syed
India’s Gaming Future is in Mobile
January 28, 2025
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5 Alternative App Realities That Will Help Build an ALL-ternative App Future
October 30, 2024
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How the Google vs. Epic Ruling Paves the Way for a Better Future
October 10, 2024
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Tap, Install, Done: SingleTap is Now Available on Offer Wall
August 22, 2024
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Help Unlock the Alternative Future
March 18, 2024
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Well-Rounded UA Portfolios: How to Ensure Long-Term Success
November 7, 2023
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4 Reasons Discovery UA Can Alter the Streaming Wars for Amazon and Others
December 7, 2022
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UA Marketers Adapt to Apple’s Privacy Changes - Survey Results
August 30, 2022
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The BRAG Blog: How Netflix Can Win The Streaming Wars Despite Low Install Intent
June 29, 2022
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A New Kind of DSP: A Better Ad Experience For Consumers… and Everyone
June 21, 2022
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The Basics of the Latest Version of Apple's SKAdNetwork
June 16, 2022
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The BRAG Blog: Music Apps That Can Blow Their Own Horn
June 9, 2022
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View More
Reader’s Choice
AppsFlyer Performance Index (2026 Edition) recognizes DT’s gains in Android gaming and top-five non-gaming performance
DT at Advertising Week New York 2026: Planning around moments puts mobile in focus
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Winston Sih
Kiko Untalan
Janneke van Swetselaar
Eric Wang
Helen Chen
Sea Yen Ong
Krystian Kurek
VJ Davey
Kyrylo Yershov
Sarit Banerjee
Dan Ferrante
Michael Akkerman
Joy Ho
Ron Elias
Julia Stachowiak
Gabriel Gurvich
Shachar Avuka
Bill Stone
Shilpa Sadana
David Vicente
Hubert Kosacki
Shay Fux
Aviad Natovich
Andriy Shamray
Mykhailo Guk
Vivian Wang
Andrey Michailov
Jason Gall
Yuval Eckstein
Regev Ratzon
Mor Ben-Rachel
Sapir Schlesinger
Haim Sabag
Amir Loewenthal
Tomer Moinian
Wojciech Rosa
Topaz Englander
Valerie Phang
Tomer Shtayman
Silvio Abruzzo
Sagi Antebi
Ravi Pimplaskar
Saar Bergerbest
Noy Miran
Ori Bracha
Orgest Xhelili
Mimi Torrington
Mike Ng
Matt Tubergen
Melisa Matlum
Matan Stern
Marissa Camilli
Karen Corn
Maria Ershova
Jonathan Harrop
Jon Hudson
Irit Schwartz
Jean Ortiz-Luis
Haim Steinberg
Eden Gluska
Dmitry Kuzminsky
Danylo Denyshchenko
Dani Shemesh
Daniel Krupitsky
Daniel Hen
Daniel Gal
Carolyn Hom
Ben Holmes
Adva Pivnic
Abigail BenMeir
Arda Guner
Can Celik
Ayesha Syed
Programmatic Advertising
User Acquisition
Tech Updates
Preloads
Mobile Monday
Mobile Trends
Mobile Monetization
Engineering Blog (archive)
Mobile Marketing
Mobile Explorers
Company Updates
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