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Mobile Trends

The On-Demand Economy – Disrupting Everything in 2019

As disruptive technologies go, nothing has shaken-up the economy more than the smartphone. In recent years, apps have completely changed the way we buy services like taxi rides, accommodation, and food delivery. Business sectors that previously had no digital footprint are now synonymous with technology, and we expect the on-demand economy to continue to grow unabated in 2019.

While names like Uber, Lyft, Air B&B,
JustEat, and Deliveroo are household names around the world, on demand business
touches many other areas of life. With this in mind, we wanted to share some of
our favorite on-demand apps – some you might have heard of, and others that might
be new to you.


Spiffy is an on-demand car wash and
detailing company which allows users to schedule a wash within minutes from
their mobile app or website. The service is provided at the client’s home or
office location with regular alerts keeping users’ informed of the progress of
the job.  

As well as changing the way people are
washing their cars, Spiffy is also making great strides in reducing the
environmental impact of keeping your vehicles clean. A “Green” Spiffy wash,
where 100 percent of the water is recycled, and there is zero run-off,
typically only uses between five and 15 gallons of water. This compares to
between 30 and 70 gallons at a bricks and mortar car wash, and more than 100
gallons when washing your car at home.


If you love buying flat pack furniture but
hate assembling flat-pack furniture, TaskRabbit is the app for you. Acquired by
IKEA in 2017, the app has more the 140,000 taskers on hand across cities in the
United States, Canada, and the United Kingdom, to help users move heavy boxes,
build, mount and install furniture, as well as offering a wide range of
handyman services.

With average “tasks” costing between $46
and $117, TaskRabbit offers an affordable alternative to DIY and will almost
certainly save you from sudden spikes in blood pressure when struggling with
those self-build projects.


Everybody deserves a personal shopper –
right? Now, thanks to on-demand services like Instacart, many of us can
actually afford one.

Instacart offers an on-demand grocery
shopping service with a difference. With no warehouses or trucks, the service
employs part-time workers who deliver products from a range of supermarkets
using their own cars.

The beauty of Instacart is that it allows
consumers to have their groceries delivered from stores that don’t currently
have their own online shopping service, including large budget supermarket
brands such as ALDI and many independent stores. This creates a balance between
availability, choice, and budget.


Now you don’t have to worry about washing
the car, fixing up the house, or doing the weekly shop, why not treat yourself
with a visit from the GlamSquad.

GlamSquad’s on-demand beauty services can
provide hair, makeup and nail treatments from 6am to 9pm in and around New York
City, Los Angeles, Orange County, South Florida, Washington DC, Boston, and the
Bay Area.

And if you’re worried about having to clean
your home before the GlamSquad arrives, check out the Q&A on their website
— as long as you have surface and a power socket they can work from — they
really don’t care. Happy days.


The on-demand economy isn’t just about
delivering great stuff to your door. How about an app that gets you out of the
house. OpenTable is the app you should turn to before booking your Uber and
heading into town. With access to 47,000+ restaurants around the world, you’ll
never find yourself struggling to find a table on a night out.

Demonstrating the power of the app,
OpenTable finds restaurants for more than 26 million diners every month. These
diners than go on to write more than a million restaurant reviews every month. With
this in mind, there really isn’t a more powerful voice in the restaurant
business than OpenTable.

on Demand

The on-demand economy isn’t just about
convenience. Doctor on Demand is an app that aims to look after your health by
providing 24-hour access to a medical professional within minutes via video

Doctor on Demand can help users with health
questions about conditions such as cold and flu, allergies, depression and
anxiety, skin and eye issues, and even issues requiring urgent care.

While all the apps mentioned in this
article offer their users convenience, flexibility, and choice, Doctor on
Demand demonstrates how the on-demand economy can deliver real life-changing

Next for the On-Demand Economy?

It’s an exciting time for technology brands
to enter and ultimately disrupt the status quo in all manner of business
sectors. Looking forward to 2019 and beyond, the on-demand economy promises to
change the way we work, rest and play. Business organizations who don’t get
on-board risk becoming less relevant to their audience. If there is one
certainty in this age of disruptive technology – it is always better to be the
disruptive force rather than the disrupted.

To learn how Digital Turbine can help your
organization favorably position your on-demand app in the market, helping you
become a dominant force in your industry, talk to one of our app experts today.

Marissa Camilli

By Marissa Delisle

Marketing Specialist

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