Rollic Integrates Digital Turbine to Entire Game Portfolio

DT Exchange is included in Rollic’s default ad stack across their entire game portfolio
Growth Between Q1 & Q2 2020
Ad Revenue from Interstitials and Rewarded Video
Strong performance across all ad formats with diverse demand for healthy competition and positive user experience.


Company Overview

Rollic believes in leaving a socially memorable trace to the future, games that everyone loves to play. Rollic is committed to producing massively scaling global titles while building a future-proof ecosystem in the gaming industry.

The Challenge

  • Increase competition and overall revenue across entire game portfolio without facing SDK bloat
  • Solution must include support for a variety of ad formats
  • Support Rollic’s small and efficient monetization team in driving growth based on close support and proactive service

The Solution

  • DT Exchange offers diversified demand and strong performance across rewarded video, interstitials and banners
  • DT’s responsive and attentive solution engineers ensured a smooth integration and stable delivery
  • Proactive and consultative account management provides ongoing optimization across titles and ad formats

The Results

  • 3x growth between Q1 and Q2 2020
  • 90% increase in ad revenue from interstitials and rewarded video
  • All of Rollic’s game titles integrated with DT Exchange after the success
Goal: Increase competition and revenue for all ad formats
Geographies: Global
Ad Unit: Rewarded Video, interstitials, banners
Targeted Devices: Android & iOS
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