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Mobile Marketing

Great Apps Come In Small Packages
January 4, 2018
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App Usage through the Ages – Targeting Older, More Lucrative Users
December 15, 2017
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The Smartphone: The Millennial in Your Pocket
December 13, 2017
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Why Daily Active Users (DAU) Is So Important For App Developers
November 22, 2017
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Battle of the Sexes: App Use Differences Between Men and Women
October 26, 2017
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App Developers: Are You Using All of the Best Advertising Channels Available to You?
October 17, 2017
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Hit All The Best Advertising Channels Through Mobile Ads
October 13, 2017
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Mobile Takes Over Back to School Shopping
September 28, 2017
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Native Advertising – A Brief History & How it Found a New Home on Mobile
September 22, 2017
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Engineering Blog (archive)

FEATURED POST
Engineering Blog (archive)

Building the DT Semantic Layer: Creating a Single Source of Truth with Agent-Driven Data Modeling

August 13, 2026
Winston Sih
Kiko Untalan
Janneke van Swetselaar
Eric Wang
Helen Chen
Sea Yen Ong
Krystian Kurek
VJ Davey
Kyrylo Yershov
Sarit Banerjee
Dan Ferrante
Michael Akkerman
Joy Ho
Ron Elias
Julia Stachowiak
Gabriel Gurvich
Shachar Avuka
Bill Stone
Shilpa Sadana
David Vicente
Hubert Kosacki
Shay Fux
Aviad Natovich
Andriy Shamray
Mykhailo Guk
Vivian Wang
Andrey Michailov
Jason Gall
Yuval Eckstein
Regev Ratzon
Mor Ben-Rachel
Sapir Schlesinger
Haim Sabag
Amir Loewenthal
Tomer Moinian
Wojciech Rosa
Topaz Englander
Valerie Phang
Tomer Shtayman
Silvio Abruzzo
Sagi Antebi
Ravi Pimplaskar
Saar Bergerbest
Noy Miran
Ori Bracha
Orgest Xhelili
Mimi Torrington
Mike Ng
Matt Tubergen
Melisa Matlum
Matan Stern
Marissa Camilli
Karen Corn
Maria Ershova
Jonathan Harrop
Jon Hudson
Irit Schwartz
Jean Ortiz-Luis
Haim Steinberg
Eden Gluska
Dmitry Kuzminsky
Danylo Denyshchenko
Dani Shemesh
Daniel Krupitsky
Daniel Hen
Daniel Gal
Carolyn Hom
Ben Holmes
Adva Pivnic
Abigail BenMeir
Arda Guner
Can Celik
Ayesha Syed
Unwrap Holiday Success with Mobile Game Advertising
September 17, 2024
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Boost Your Black Friday Sales with Mobile Gaming
July 24, 2024
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What’s In a Game? Something B.I.G.!
February 26, 2024
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The Super Bowl Ads That Scored Big
February 13, 2024
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How to Keep Scoring Long After the Super Bowl
February 6, 2024
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For Brand Advertisers, the Holidays Are a Time for Connection and Cooperation
November 8, 2023
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A Full-Funnel Game Plan: Before, During, and After the Super Bowl
October 30, 2023
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4 Reasons New Phones Matter for App Growth
October 16, 2023
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Enhance Your Brand Experience in Mobile
September 25, 2023
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Get in the Mobile Game During Football Season
September 18, 2023
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Christmas in July Recap: What We Learned About Holiday Shopping
July 31, 2023
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Christmas in July: Busting 3 Myths About Holiday Shoppers and Mobile Gaming
July 24, 2023
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Reader’s Choice
AppsFlyer Performance Index (2026 Edition) recognizes DT’s gains in Android gaming and top-five non-gaming performance
DT at Advertising Week New York 2026: Planning around moments puts mobile in focus

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Winston Sih
Kiko Untalan
Janneke van Swetselaar
Eric Wang
Helen Chen
Sea Yen Ong
Krystian Kurek
VJ Davey
Kyrylo Yershov
Sarit Banerjee
Dan Ferrante
Michael Akkerman
Joy Ho
Ron Elias
Julia Stachowiak
Gabriel Gurvich
Shachar Avuka
Bill Stone
Shilpa Sadana
David Vicente
Hubert Kosacki
Shay Fux
Aviad Natovich
Andriy Shamray
Mykhailo Guk
Vivian Wang
Andrey Michailov
Jason Gall
Yuval Eckstein
Regev Ratzon
Mor Ben-Rachel
Sapir Schlesinger
Haim Sabag
Amir Loewenthal
Tomer Moinian
Wojciech Rosa
Topaz Englander
Valerie Phang
Tomer Shtayman
Silvio Abruzzo
Sagi Antebi
Ravi Pimplaskar
Saar Bergerbest
Noy Miran
Ori Bracha
Orgest Xhelili
Mimi Torrington
Mike Ng
Matt Tubergen
Melisa Matlum
Matan Stern
Marissa Camilli
Karen Corn
Maria Ershova
Jonathan Harrop
Jon Hudson
Irit Schwartz
Jean Ortiz-Luis
Haim Steinberg
Eden Gluska
Dmitry Kuzminsky
Danylo Denyshchenko
Dani Shemesh
Daniel Krupitsky
Daniel Hen
Daniel Gal
Carolyn Hom
Ben Holmes
Adva Pivnic
Abigail BenMeir
Arda Guner
Can Celik
Ayesha Syed
Programmatic Advertising
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Mobile Monday
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