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Mobile Monday
Mobile Monday: The Growing Role of Finance Apps and Shopping App Visits Up This Holiday Season
Oct. 23, 2022 | Jean Ortiz-Luis
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Mobile Monday
Mobile Monday: iOS In-App Ad Opportunities and Studies Prove Video Ads Grab Attention
Oct. 09, 2022 | Jean Ortiz-Luis
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Mobile Monday
Mobile Monday: Holiday Season Strategies for Apps, More Viewability with Mobile Video Ads, and the Next Generation of Gamers
Oct. 02, 2022 | Jean Ortiz-Luis
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Mobile Monday
Mobile Monday: Who’s BRAG-ing, McDonald’s Sees Growth on Mobile, and Apple Goes eSIM
Sep. 18, 2022 | Jean Ortiz-Luis
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Mobile Monday
Mobile Monday: Ad Interaction on Mobile and Sony Focuses on Mobile Gaming
Sep. 11, 2022 | Jean Ortiz-Luis
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Mobile Monday
Mobile Monday: Full Funnel Marketing, iHeartMetaverse, and More Steps to Privacy
Aug. 28, 2022 | Jean Ortiz-Luis
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Mobile Monday
Mobile Monday: Super Apps vs. Super Phones, the Importance of In-app Customer Support, and the German Mobile Gaming Market
Aug. 21, 2022 | Jean Ortiz-Luis
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Mobile Monday
Mobile Monday: Apple’s Ad Plan, Gaming Success on Mobile, and Regulation on Chinese Gamers
Aug. 14, 2022 | Jean Ortiz-Luis
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Mobile Monday
Mobile Monday: Apple’s Interest in Advertising, Top Apps in 2022 So Far, and Google’s New Tool for Ad Cost Transparency
Aug. 07, 2022 | Jean Ortiz-Luis
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Mobile Monday
Mobile Monday: Diverse Gaming Audiences and Mobile as 53% of Gaming Market
Jul. 31, 2022 | Jean Ortiz-Luis
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Mobile Monday
Mobile Monday: Spend on Apps Forecast and Gaming Growth with U.S. Brands
Jul. 24, 2022 | Jean Ortiz-Luis
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Mobile Monday
Mobile Monday: New with Netflix, Gaming Audience Potential, and Consumer Spending in Apps
Jul. 17, 2022 | Jean Ortiz-Luis
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Mobile Monday
Mobile Monday: Discover a New Lock Screen, Brands Increase Ads in Gaming, and Consumers Want Customized Ads
Jul. 10, 2022 | Jean Ortiz-Luis
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Mobile Monday
Mobile Monday: Apple vs. T-Mobile Advertising, Consumers Want Personalization, and Q2 Mobile Gaming Spend
Jun. 26, 2022 | Jean Ortiz-Luis
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Mobile Monday
Mobile Monday: Clever Digital Advertising, Mobile Game Monetization Methods, and the Growth of Mobile Gaming
Jun. 19, 2022 | Jean Ortiz-Luis
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Mobile Monday
Mobile Monday: Challenges for Mobile Advertisers, More Mobile Ad Spend, and Expansion of Super Apps
Jun. 12, 2022 | Jean Ortiz-Luis
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Mobile Monday
Mobile Monday: Partnerships Drive App UA, Mobile Monetization Growth, and Purchasing Virtual Goods
Jun. 05, 2022 | Jean Ortiz-Luis
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Mobile Monday
Mobile Monday: Advertising Opportunities, Apple vs. Google on Privacy, and Digital Ad Spending on Mobile
May. 22, 2022 | Jean Ortiz-Luis
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Mobile Monday
Mobile Monday: Brands in Mobile, Mobile Used for Grocery, Shopping, and Package Tracking, and Ad Preferences for Gamers
May. 15, 2022 | Ravi Pimplaskar
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Mobile Monday
Mobile Monday: Spotify in Gaming and Mobile Taking 51% of Global Gaming Market
May. 08, 2022 | Ravi Pimplaskar
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Mobile Monday
Mobile Monday: One Year of AppTrackingTransparency and Privacy Protection on Android
May. 01, 2022 | Marissa Camilli
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Mobile Monday
Mobile Monday: Is Netflix Still on Top, Gen Z Wants Brands in the Metaverse, and More Content Regulation from the EU
Apr. 24, 2022 | Marissa Camilli
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Mobile Monday
Mobile Monday: Food & Drink Brands in Gaming and ATT Opt-in Rates by App Categories
Apr. 17, 2022 | Ravi Pimplaskar
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Mobile Monday
Mobile Monday: Getting First Party Data, Spend in Mobile Games up 42% from 2020, and Mobile Gaming Ad Revenue Breaks Records
Apr. 10, 2022 | Ravi Pimplaskar
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Mobile Monday
Mobile Monday: Marketing in Micro-Moments, Mobile App Users Shop In-Store, and App Store Expansion
Apr. 03, 2022 | Ravi Pimplaskar
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Mobile Monday
Mobile Monday: Cross-Channel Marketing, Increased IAP in Mobile Games, and Mobile & Gaming Growth in 2022
Mar. 27, 2022 | Marissa Camilli
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Mobile Monday
Mobile Monday: Checkout Free on Mobile, Mobile Takes 70% of Digital Ad Spend, and Gaming Here to Stay
Mar. 20, 2022 | Ravi Pimplaskar
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Mobile Monday
Mobile Monday: Netflix & Mobile Gaming and the Latest with Mobile Game Monetization
Mar. 13, 2022 | Ravi Pimplaskar
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Mobile Monday
Mobile Monday: Verizon’s Plus Play Manages Subscriptions, UA Through Esports, and Games Industry Investment’s Biggest Year
Mar. 06, 2022 | Marissa Camilli
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Mobile Monday
Mobile Monday: Everyone Wants First-Party Data, Spending Growth in Mobile Games, and Gaming App Marketing in 2022
Feb. 27, 2022 | Marissa Camilli
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Mobile Monday
Mobile Monday: Everyone Wants First-Party Data, Spending Growth in Mobile Games, and Gaming App Marketing in 2022
Feb. 27, 2022 | Jean Ortiz-Luis
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Mobile Monday
Mobile Monday: Google’s Privacy Moves, QR Codes for Mobile Marketing, and Winning Game Themes
Feb. 20, 2022 | Ravi Pimplaskar
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Mobile Monday
Mobile Monday: UA During Game Time, Ecommerce to Mcommerce, and Apps Embrace the Metaverse
Feb. 06, 2022 | Ravi Pimplaskar
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Mobile Monday
Mobile Monday: Six Trends for Mobile in the New Year, Android App Growth, and Hypercasual Dominates Downloads
Jan. 30, 2022 | Marissa Camilli
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Mobile Monday
Mobile Monday: Bigger Ad Budgets, Gaming Apps Account for 13% of App Time, and Consolidation — Who’s Next?
Jan. 23, 2022 | Ravi Pimplaskar
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Mobile Monday
Mobile Monday: A Mobile-First World, Newzoo’s Trends to Watch
Jan. 16, 2022 | Ravi Pimplaskar
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Mobile Monday
Mobile Monday: Retail App Report, Super Apps, and ATT’s Effect on Opt-in Rates
Jan. 09, 2022 | Ravi Pimplaskar
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Mobile Monday
Mobile Monday: Looking Back and Forward with Digital Turbine, AdColony, and Fyber
Dec. 19, 2021 | Jean Ortiz-Luis
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Mobile Monday
Looking Back and Forward with Digital Turbine, AdColony, and Fyber
Dec. 19, 2021 | Ravi Pimplaskar
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Mobile Monday
Apple’s Take Rate, Gen X Loves Mobile Gaming, and Mobile is Breaking Records
Dec. 12, 2021 | Ravi Pimplaskar
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Mobile Monday
Mobile Monday: Campaign Testing, Black Friday Recap, and the Optimal Length of a Video Ad
Dec. 05, 2021 | Ravi Pimplaskar
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Mobile Monday
Mobile Monday: Ad Engagement, eCommerce App Installs Up 10%, and App Store Assets Optimizations
Nov. 28, 2021 | Ravi Pimplaskar
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Mobile Monday
Mobile Monday: Mood-Based Advertising, Paying on Mobile, and Consumers Turn to Shopping on Mobile
Nov. 21, 2021 | Ravi Pimplaskar
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Mobile Monday
Mobile Monday: Strategies for Ad Spend on Android, Esports on Mobile, and Hypercasual Hits 3.5 Billion Downloads
Nov. 14, 2021 | Ravi Pimplaskar
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Mobile Monday
Mobile Monday: New Paths to Attribution, Netflix Enters Into Gaming, and The Metaverse
Nov. 07, 2021 | Ravi Pimplaskar
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Mobile Monday
Mobile Monday: The Future of Addressability, Rewarded Audio in Mobile Games, iOS 14.5’s Effect on Major App Platforms
Oct. 31, 2021 | Ravi Pimplaskar
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Mobile Monday
Mobile Monday: Apple’s Effect on Snap Revenue, Android 12’s Privacy Features, App Reviews’ Impact on Retention
Oct. 24, 2021 | Ravi Pimplaskar
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Mobile Monday
Mobile Monday: The Effects of Apple’s Privacy Changes, In-game Advertising’s Untapped Potential, Mobile Time Spent on the Rise
Oct. 17, 2021 | Ravi Pimplaskar
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Mobile Monday
Mobile Monday: AppLovin’s Acquisition of MoPub, Record-breaking Estimates for Mobile Holiday Shopping, Winning Apps During Facebook’s Outage
Oct. 10, 2021 | Ravi Pimplaskar
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Mobile Monday
Mobile Monday: Advancement in Mobile Discovery, App Engagement and Spending Remain Elevated, Candy Crush Jelly Saga’s $500M Milestone
Oct. 03, 2021 | Ravi Pimplaskar
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Mobile Monday
Mobile Monday: The Device as its Own Walled Garden, Apple ATT’s Influence Over Ad Dollars, Hyper-casual Shifts to Hybrid-casual
Sep. 26, 2021 | Ravi Pimplaskar
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Mobile Monday
Mobile Monday: Newly Launched Conversion Tool, Small Brands Diversify Media Spends, Casino Games Hit the Jackpot
Sep. 19, 2021 | Ravi Pimplaskar
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Mobile Monday
Mobile Monday: Importance of Ads Matching Content, Apple v. Epic Ruling, Esports in APAC
Sep. 12, 2021 | Ravi Pimplaskar
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Digital Turbine
Mobile Monday: Getting Creative with Mobile Advertising, Acceptable Ads in Mobile Games, and Updated App Reviews on Android
Sep. 05, 2021 | Ravi Pimplaskar
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Mobile Monday
Mobile Monday: Content Fortresses in Adtech, The Boom of Real Estate Apps, U.S. Consumers’ App Usage in H1 2021
Aug. 29, 2021 | Ravi Pimplaskar
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Mobile Monday
Mobile Monday: Mobile Budgets Shift to Android, Effectiveness of In-game Ads, Monetization Models in Puzzle Games
Aug. 22, 2021 | Ravi Pimplaskar
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Mobile Monday
Mobile Monday: Facebook Explores Monetizing WhatsApp, The Growth of Mobile Tabletop Games, Preserving Mobile Game Spend Post-pandemic
Aug. 15, 2021 | Ravi Pimplaskar
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Mobile Monday
Mobile Monday: Facebook Declutters its Mobile Apps, Gen Z and Millennials Play Games on Multiple Platforms
Aug. 08, 2021 | Ravi Pimplaskar
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Mobile Monday
Mobile Monday: Digital Ad Spending to Increase by 20% in 2021, Nearly Three-Quarters Will Go to Mobile
May. 08, 2021 | Jean Ortiz-Luis