Meet the innovators and traiblazers who are pushing the limits of mobile.
Meet Other Explorers
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Publicis Media Helps Us Prepare for a New Mobile Landscape in 2022
James Douglas, SVP of Performance Marketing at Publicis Media provides predictions for mobile in 2022.
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Expert Tips on Navigating Privacy and Regulation in Mobile Advertising
Alan Chapell, President of Chapell & Associates, looks into his crystal ball and discusses how legal issues may shift the mobile future.
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Unico Studio’s Forward Looking Approach Keeps Them Ahead of the “Game”
Erkay Uzun, CEO at Unico Studio, discusses the growth of Programmatic UA
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How User Experience Spurs SmartNews’ Success
Fabien-Pierre Nicolas, VP US Marketing of SmartNews, discusses how the popular news app maximizes their reach through simplifying discovery.
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How Wooga Uses Data Science to Supercharge User Acquisition
Vinicius Ramos Gerez, Sr User Acquisition Manager at Wooga discusses how patience with data is critical to achieving long term user goals.
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Finding User Motivation Key to Beach Bum Games Growth
Shay Ze’ev Yosifon, VP of Marketing, tells us how gaming apps should focus their user acquisition strategies on user-initiated approaches
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How Innovation Drives OTTO To New Heights
Marian Bucher, OTTO’s Sr App Growth Manager, discusses how the shopping app uses preloads and retention strategies to keep it top of mind with German consumers.
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SciPlay’s Focus on Retention Fuels Long-Term Success
Yaron Bartal, SciPlay’s VP of Growth, discusses how their gaming apps find and keep loyal customers.

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