Your Ultimate Checklist For Ultimate User Growth This Holiday Season

Oct 27, 2021
By: Ravi Pimplaskar

Hey UA managers, have you checked your plan twice?
The holidays are key, might you need some advice?
Is your mobile growth plan fearless and bold
Are you set for whatever the season may hold?

Challenges abound that make this season tricky.
Supply chains, the pandemic, privacy, so icky.
But now there’s Help to assist with your plight
And no, not a reindeer with a nose so bright.

We asked mobile experts (not elves) for some tips.
To make your app’s growth plan fully equipped…
With users and shoppers valuable and true
You won’t believe just how many you grew.

So without further adieu (or rhymes), here’s your Ultimate Holiday User Growth Checklist:

  1. Start Early – Or Miss Out Completely: With consumers shopping early this year, there might not be a tomorrow to get new users. And even if there is, UA efficiency and Black Friday pricing will be gone in a flash.
  1. Just DrOid It: With 2 out of 3 people opting out of tracking on Apple, there’s efficiency and consumers waiting for you on Android. Make sure you have a strategy to find them.
  1. Go Beyond the Usual: Facebook rates are heating up, they’ve got “media” issues, and Android users are 44% less likely to use social media anyway. Leaders will look beyond.
  1. Take The Carrier Shortcut: Holiday time is new phone time. With new and trendy Samsung devices, carrier preloads and notifications are your ticket. Half of these new phone buyers will install a new shopping app. Be first.

Need more advice as you navigate the season?
Reach out and ask – no matter the reason.
So there’s your list. Feel free to check it twice.
Then Contact Us to get your app On Device.

To download the full Ultimate User Growth Checklist, click here.

By Ravi Pimplaskar
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