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How to Get Age Ratings for Mobile Games: A Guide to International Rating Systems
To help parents choose age-appropriate games for their children, most platforms feature age ratings on their available games. As a developer, getting an age rating for your mobile game is a crucial step in not just releasing your title but also making sure it reaches its intended audience. Ratings for apps are largely based on…
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Mobile Marketing 101: What is App User Acquisition & How To Build an Effective Strategy
With the number of apps available increasing every day, it could feel like some publishers are drowning in the noise. On average, 3,739 apps are added to the Google Play Store every day — that’s a lot of competition! Brands can stand out, create awareness, and increase app downloads by working on their app user…