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What’s Next for Mobile Gaming in 2022
With 2021 behind us, it’s time to look ahead at what is surely going to be another big year for mobile gaming. Mobile gaming has proven to be the largest and most impactful segment of the gaming industry. Revenue continues to grow and the industry as a whole remains solid despite the many uncertainties facing…
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Mobile Usage in Canada – Smartphone Adoption, Gaming, Time Spent in Apps
Across the globe, mobile devices are finding their way into more and more consumers’ hands. The North America region is considered to be a mature market but most data collection has been focused on mobile usage stateside. Smartphone users in Canada are growing in number every year which in turn leads to more time spent…
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Direct Carrier Billing: Opportunity and Challenges
This is a huge opportunity for MNOs and app retailers looking to tap into these new markets. However, there are some significant barriers to wider adoption of DCB: large transaction fees MNOs charge app retailers, average price of JIT purchase of minutes, and the complexity of the DCB ecosystem in emerging economies. We’ll discuss each…
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My App is Distributed on Google Play…So What Now?
For many Android app developers, the app distribution universe, and therefore their user acquisition strategy, is defined solely as the Google Play store, (and perhaps Amazon). But there are alternative app distribution marketplaces — and they are thriving. Despite a global market where China is now generating more mobile app revenue than the US, (a…
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Top Reasons To Choose Marketplace – a white labeled mobile content store
While the Apple App and Google Play stores dominate the western marketplace, they are not as dominate in emerging markets – largely due to the fact that they both require the use of credit cards. There are an approximate 1.5 billion credit cards in use worldwide. The total number of mobile phone subscribers, on the…
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Digital Turbine Charges on Telstra Bill
If you have wondered why you may have seen charges from Digital Turbine appear on your carrier bill, we partner with third party service providers and mobile operators to bring you different types of content to access and download on your mobile. Although these costs are not associated with your carrier, they appear on your…